White Elixir

White Elixir Serum is the ultimate elixir of youth.
Thanks to the action of its 7 revolutionary ingredients, to the maximum content:

• Restores brightness to the skin.
• Fights signs of aging, particularly lines and wrinkles.
• It has a strong action against pollution.
• Evens out skin tone.
• Protects against Blue Light.
• Offers powerful antioxidant protection.
• Fights dull skin, redness and spots.
• Controls the melanin synthesis pathway.

Brightenyl ^®

A new generation of active, activated by the skin microbiote to release its brightening activity.

It is a potent-brightening and skin-complexion improving agent resulting to skin tone uniformity and skin color optimization.

• Offers powerful antioxidant protection

• Boosts skin lightening

• Decreases redness

• Corrects melasma and pigmentation disorders

• Removes age spots in only one month

• Reduces melanin content by -31% in 10 days

• Blocks melanin synthesis even under UV conditions

Et-VC™ against UV & Pollution 3-O-Ethyl Ascorbic Acid

New generation vitamin C with excellent stability.

Vitamin C offers multiple benefits to the skin:

• Protects from the wrinkle formation caused by Blue Light

• Has a strong anti-pollution effect

• Increases skin radiance and reverses the photo aging process

• Stimulates collagen production, which slows down with aging, and smoothens fine lines and wrinkles

• Boosts hyaluronic acid synthesis

• Tones, firms and rejuvenates skin

• Offers excellent antioxidant protection

• Fights hyperpigmentation and skin discoloration

• Evens out skin tone and reduce dark spots

• Reduces inflammation, decreases redness and accelerates wound healing

Boosts Hyaluronic Acid Synthesis by up to 182.7% and inhibits Hyaluronidase’s activity by 37.9%.

MadeWhite™

Well known traditional plant: Centella asiatica used for its recognized anti-irritation effect.

Used for more than 3000 years by East Indian, American Indian, Chinese and Indonesian traditional doctors.

• Controls the melanin synthesis pathway

• Tackles visible spots caused by skin irritation

• Provides lightening effect

• Sublimates skin tone

MadeWhite™ inhibits stimulate – induced melanin production by more than -23% at 2%.

Inhibits the melanosome production induced by UVB stress by -20%.

Limits the melanosome transfer to keratinocytes under UV stress and irritation stimulation.

 Alpha-Arbutin

A substance found in cranberries, blueberries, berries, etc. Studies have specifically shown that it:

• Promotes lightening and evens skin tone on all skin types

• Offers antioxidant protection

• Whitens spots and prevents the creation of new ones

• Reduces melanin production and gradually increases skin radiance

2 Oligopeptides In Liposomes

-Oligopeptide-51 (CG-Purilux)

CG-Purilux decreases melanin synthesis. Works on aged spots, brown spots, and the improvement on photo-aging and moisture balance by conditioning sebum.

-Oligopeptide-34 (CG-TGP2)

• Lightens & brightens skin

• Fights fine lines and wrinkles

• Prevents photo-aging

• Evens skin tone

• Offers anti-inflammatory action

Hyaluronic Acid

Natural biopolymer that acts as water storage for the skin. It forms a film on the surface of the skin and moisturizes its upper layers,

while preventing the loss of water from the deeper ones. The film normalizes the natural exfoliation process, leading to skin brightness.

White Elixir is suitable for all skin types. It’s unique formula targets:

• Greyness – skin that has lost its youthful appearance

• Age spots and premature photo-aging

• Chloasma (pregnancy mask)

• Melasma

• Sun spots

• Hyperpigmentation and pigmantation

• Descoloration

Apply morning and evening. Smooth over face, neck and décolleté as well as around the eyes and mouth.

With fingertips, smoothly apply under your eyes from outer corner to inner corner.

What is unique is the texture that absorbs easily into skin, creating a smooth and hydrated effect immediately.

Perfect for use before makeup.

You can use it with all face and eyes creams and sunscreens.